Department of Business Administration
Masudur Rahman  Professor
Name :
Masudur Rahman
Employee ID
721200014
Designation
Professor  
Department
Department of Business Administration
Faculty
Faculty of Business & Economics
Personal Webpage
http://faculty.daffodilvarsity.edu.bd/profile/bba/dmasud.html
E-mail
advisormba@daffodilvarsity.edu.bd
Phone
Cell-Phone
01733550057

PhD. in Business, Topic: “Exploring the Socio-Economic Impacts of Tourism: A  
                          Study of Cox’s Bazar, Bangladesh”, Cardiff School of Management, University of     
                          Wales Institute, Cardiff, UK

Master of Business Administration (MBA)
                          The Management School, University of Salford, Manchester, UK
                        Earned 58.67% marks on an average.
Dissertation:     Development of Insurance Business in Bangladesh and its Business Perspective.

Master of Commerce in Marketing, University of Dhaka, Bangladesh
(held in 1991)    First Class 3rd Position with 66% marks
Internship:         Marketing of Television Sets in Bangladesh

Bachelor of Commerce with Honours in Marketing, University of Dhaka
(held in 1990)    First Class 3rd Position with 66% marks

Higher Secondary Certificate (HSC), Dhaka College
First Division with 64% marks

Secondary School Certificate (SSC), Government Laboratory High School
                        Second Division with 56% marks

Journals:

1. “Sustainable Tourism Development: A theoretical Debate”, D. U. Journal of Marketing, Department of Marketing, University of Dhaka (accepted for publication).

2. “Community Participation in the Decision Making Process of Tourism Development: a Study on Cox’s Bazar”, Social Science REVIEW, Faculty of Social Sciences, University of Dhaka (accepted for publication).

3. “Customer Perception and Satisfaction Towards Supermarkets in Bangladesh: An Empirical Study”, D. U. Journal of Marketing, Vol. No. 12, June 2009, Department of Marketing, University of Marketing.

4. “Financial Market Performance of the Leading Textile Companies of Bangladesh”,Dhaka University Journal of Business Studies, Vol. 28, No. 2, December 2007, Faculty of Business Studies, University of Dhaka.
 
5. “Insight of Customer Retention Management: Bangladesh Perspective”, DhakaUniversity Journal of Business Studies, Vol. XXVII, No. 2, December 2006, Faculty of Business Studies, University of Dhaka.

6. “International Organization of Standardization (ISO) 9000 – Quality Standardization in Higher Education”, D.U. Journal of Marketing, Vol. No. 9, June 2006, Department of Marketing, University of Dhaka.
 
7. “Corporate Identity in Service Industry: A Review on American Life Insurance Company [ALICO] Bangladesh”, Journal of Business and Technology, Vol. 01, Issue 01, January – June, 2006, Faculty of Business, Northern University, Bangladesh.

8. “Factors Affecting International Capital Flows to Developing Economies: Panel Data Approach”, D.U. Journal of Marketing, Vol. No. 9, June 2006, Department of Marketing, University of Dhaka.

9. “Personal Loan of Local and Foreign Banks: A Success Story – But a Sustainable Strategic Adaptation is Still a Challenge”, Journal of Finance and Banking, Vol. 7, Number 1 & 2,  2005, Department of Finance, University of Dhaka.

10. “Practice of Service Marketing by GMG Airlines: Competing through Quality”,Finance and Banking, Vol. 1 & 2, June-December 2003, Department of Finance and Banking, University of Dhaka.

11. “Babubazaar”, In: Islam, S. and Miah, S. eds. BANGLAPEDIA, National Encyclopedia of Bangladesh, Vol. 1, March 2003, ISBN 984-32-0576-6, Asiatic Society of Bangladesh.

12. “Karwan Bazaar” In: Islam, S. and Miah, S. eds. BANGLAPEDIA, National Encyclopedia of Bangladesh, Vol. 6, March 2003, ISBN 984-32-0581-2, Asiatic Society of Bangladesh.

13. “Fair Trade or Globalization or a Third Option”, Social Science REVIEW, Vol. 19, No. 2, December 2002, Faculty of Social Sciences, University of Dhaka.

14. “Micro-finance in Bangladesh: Its Impact on the Political Empowerment of Rural Women”, Social Science REVIEW, Vol. 18, No. 1, June 2001, Faculty of Social Sciences, University of Dhaka.

15. “Marketing Orientation in the Insurance Companies of Bangladesh’, D.U. Journal of Marketing”, Vol. 3, June 2000, Department of Marketing, University of Dhaka.

16. “Insurance Industry of Bangladesh and its Future Prospects”, Dhaka University Journal of Business Studies, Vol. XXI, No. 1, June 2000, Faculty of Business Studies, University of Dhaka.

17. “The Polyester Filament Yarn Marketing: Case of Kader Synthetic Fiber Limited (KSFL)”, Applied Marketing in Bangladesh, Vol. III, December 1999, Department of Marketing, University of Dhaka.

18. “Marketing of Insurance Services”, Insurance Journal, Vol. 45, December 1993, Bangladesh Insurance Academy, Dhaka.

19. “Trends of Financial Indicators of Insurance Industry: A Case Study”, The Cost and Management, Vol. XXI, No. 6, November–December 1993, Journal of the Institute of Cost and Management Accountants of Bangladesh.

20. “Effective Supply Chain Management Practices: A Case on Heidelberg Cement Bangladesh Limited” accepted for publication, D. U. Journal of Marketing, Vol. No., Department of Marketing, University of Marketing.
 
21. “The Impact – Action Model of Economic and Socio-cultural Impacts of Tourism Development at Cox’s Bazar” accepted for publication in ”, Journal of Finance and Banking, Vol. , Department of Finance, University of Dhaka.

2007-    Done extensive fieldwork in Cox’s Bazar Municipality of Bangladesh for PhD research.

2010    Assessed the socio-economic impact of tourism on the local community of Cox’s Bazar by using an integrated methodology, University of Wales Institute, Cardiff, UK.

1998- Assisted as a researcher on the project “The Housing Needs of Minority Ethnic Groups in Manchester”, conducted by Cathie Marsh Centre for Census and Survey Research, University of Manchester, UK.

1996     Worked on the topic “Development of Insurance Business in Bangladesh and its business perspective” to prepare the MBA dissertation at the Management School, University of Salford, Manchester, UK.

1992     Assisted in a research project on “Retail Marketing of Grocery Products in Dhaka City”, Bureau of Business Research, Faculty of Business Studies,University of Dhaka.

1990- Worked as an independent researcher on the topic “Marketing of Television Sets in Bangladesh” under the internship programme for the Masters of Commerce degree, Department of Marketing, University of Dhaka, Bangladesh.

  • Awarded First Certificate in English by University of Cambridge, Local Examination Syndicate, International Examination, England, 1995.
  • Received University of Dhaka Merit Scholarship from 1986 to 1991. The Scholarship was awarded to top four students (out of 170) for excellent result in University courses.

 

  • Received Dhaka Education Board Merit Scholarship for outstanding result in HSC Examination, 1984.
  • Associate Professor, Department of Marketing, University of Dhaka, 19th January, 2011 to date
  • Assistant Professor, Department of Marketing, University of Dhaka, 16th February 2002 to 18th January, 2011.
  • Lecturer, Department of Marketing, University of Dhaka, 1st July 1999 to 15th February 2002.
  • Assistant House Tutor, Haji Mohammad Mohosin Hall, University of Dhaka, 5th October 2004 to 10th January 2007.
  • Assistant Vice President, Green Delta Insurance Co. Ltd., Dhaka, October 1991 to June 1999.
  • Sales Executive, Littlewoods Limited, Manchester, UK, August 1996 to December 1997.
  • Assistant Marketing Executive, ASDA, Manchester, UK, January 1998 to June 1998.
  • Sales and Marketing Executive, Otobi Limited, Dhaka, July 1991 to September 1991.